September in Rochester is the stuff of legend. The sun is resolute, the harvest is rich now, and the high air smells of mischief; a long cool waft of chill that sets the hairs on end, just for a moment, before the old radiant heat returns them to slumber. The year is 1946. George Orwell has just published Animal Farm, Joe Garagiola has finally made it to the show, and deep in the heart of Europe, the silver screens of the first Cannes Film Festival brighten the darkened French boulevards as Europe begins to rebuild after six years of crushing World War.
“PAETEC’s corporate mission is to be the most customer and employee-focused company in every market we serve.”
It’s as if, given a single sentence and five seconds, Jack Baron, PAETEC’s Chief Marketing Officer, wishes only to communicate something of genuine, intrinsic value. And no one knows better just how valuable this sentiment has become at PAETEC. It has come to define a corporate culture, underscore tremendous financial success, and inform every single customer interaction. In a way that most companies can only dream of, PAETEC’s corporate mission statement truly defines the behavior of the company. And Baron understands as well as anyone that behavior is what differentiates PAETEC as a service provider, as an employer, and as a successful business.
There is a certain wisdom that infuses the walls at PAETEC. In the right environment, good people, working together toward a common goal, can accomplish absolutely anything. It has the ring of a platitude, but at PAETEC, it’s the truth. PAETEC’s mission statement has been crafted to create the right environment – a corporate culture that creates and sustains loyalty. Loyalty is the end game – the result of flexibility, recognition, empowerment, and support. Loyalty is the sire of teamwork. It’s the subtext of community relations. Loyalty is the canvas on which corporate profitability is written. PAETEC executives understand that corporate culture cannot be confined within company boundaries. It wafts out of the workplace, affecting families, customers, and the community. And in the final analysis, it affects the bottom line.